Your Logo Here

You know how sometimes you’re driving and you see those billboards that say things like, “YOUR LOGO HERE,” or “If you had called us your logo could be here,” or “You could be getting business right now.” That’s what I want to say to people walking around trade shows without wearing their logo. If you […]

The Hot Rod in the Parking Lot

You might have heard me talking about the Ford Design Brand Wagon. I can’t wait to be able to drive it around town so everyone can see it. What does this have to do with marketing? Well, until the Brand Wagon runs, the only people who can see it are the people who know it’s […]

Print Media Still Rocks

Everybody has that one thing they’re really good at. Maybe you can make a better roast chicken than anyone. Maybe you’re a fishing guide and you have a knack for dropping anchor in just the right place. My thing? It’s branding. I cut my teeth on logo design, but a logo’s not very useful if you […]